Archived Posts from April 2008
Background
I've spent a lot of time as a "Me" marketer - nearly 15 years as a matter of fact. During those 15 years, I've done "Me" marketing at a small agency, a financial giant (Fidelity Investments) and eventually for an white-lable community company (Shared Insights/now Mzinga). Ironically, most of the "Me" marketing I did during that time was in the online/Web channel but that didn't make it "WE." If you're wondering what the hell I'm talking about, ...
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Getting There
It's not often that you get to go to the United Nations building in NYC. It's even less frequent that you get to go to the UN and speak. I had the privilege of doing both on Tuesday and it was worth every minute of sleep I missed (got up at 4:15 AM to catch a 6:00 AM Shuttle from Boston.)
The occasion for visiting/speaking at the UN was the "United Nations Meets Web 2.0" Conference (March 25-26.) Unfortunately, I had to cut my trip short since but I packed a lot into ...
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