Archived Posts from July 2008
Want to know about the "Groundswell" that Forrester Research's Charlene Li and Josh Bernoff keep talking about? Listen in as Jos interviews Mzinga's very own, Rusty Williams. During this brief interview, Josh and Rusty talk about:
How to get started with your "Groundswell" or online community building efforts
Which companies are successfully building online communities/using social media
Benefits of the Groundswell
How to get started with your online com ...
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Unlike my other posts, this will be a short one, mainly because I have the luxury of linking over to another post I did recently for my friend Jennifer Leggio aka @mediaphyter who blogs at ZDNet. I'm posting on this topic for two reasons:
I thought the people that read my blog regularly might like to read more about the topic of "Build vs. Join" i.e. does it make sense for your company to build their own business social network/community or join others like Facebook, Satisfactio ...
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Background
Three months ago, I wrote a post titled Hiring in a 2.0 World. I thought it might pique a few folks curiousity but had no idea that it would result in posts by Shel Israel, Bryan Person, and Kate Olson's among others, a speaking opportunity at a social media breakfast (video) and numerous video/podcast interviews. I was really blown away when U.S. News and World Report showed interest (they first wrote a blog post and then interviewed me for a column). I only mention this because it ...
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